Alan, I agree with you wholeheartedly!
On more than one occasion I have had words in an ad ring bells in my head... giving me a sense of deja vu. On checking my posts, I find my words had been 'lifted' verbatim. In some instances, my words were attributed to some other (loftier) entity.
Now you can understand my somewhat reluctance in being too forthcoming or elaborate.
(BTW... wrt another thread, I feel like I'm already part of IA
... necessity has made me remember 'who's who' in the marketplace, be it eekPlay or others of its ilk... and the list keeps growing!:O)